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Fee rates and special charges vary by country
Exchange Rate Reference
04/15/2026●1 ¥ Chinese Yuan (CNY)= 4.687 ฿
1 $ US Dollar (USD)= 32.01 ฿
= 37.76 ฿
New Seller Benefits
Commerce Growth Service Fee waived for first 30 days (up to 5000 THB)
Data Updated
2026-03-30Thailand Market Features
- • Commerce Growth Fee capped at 199 THB per order (tax-inclusive)
- • Platform Infrastructure Fee charged per order (fixed)
- • From 4/1/2026: Transaction fee base no longer deducts platform subsidy
Base Costs
Select your purchase currency, system will auto-convert to target market currency
≈ ฿95.24 THB
≈ ฿14.29 THB
≈ ฿11.90 THB
≈ ฿4.76 THB
Current Commission: 7.49%
Tax & Profit Settings
Configure duty rate and target profit margin
Thailand Duty Range: 0% - 30%
Returns cause revenue loss, set based on historical data
Marketing Cost Settings
Configure influencer commission and ad spend
Percentage of retail price paid to influencers/creators
Allocated ad cost per unit (e.g., TikTok Ads spend)
Subsidies & Discounts (Optional)
Set platform subsidy and seller discount amounts (local currency)
Pricing Results
Calculated based on Thailand market rates
Retail Price (Buyer Pays)
฿299.29≈ ¥62.85
Pre-Tax Price
฿279.71≈ ¥58.74
Actual Profit
฿37.81≈ ¥7.94
Profit Margin29.96%
Return Loss (5.0%)
฿9.70≈ ¥2.04
Adjusted Profit
฿28.11≈ ¥5.90
Adjusted Profit Margin22.28%
Fee Breakdown
Purchase Cost
฿95.24≈ ¥20.00
First-Mile Logistics
฿14.29≈ ¥3.00
Last-Mile Logistics
฿11.90≈ ¥2.50
Warehouse Cost
฿4.76≈ ¥1.00
Marketing Costs
Influencer Commission (10.0%)
฿29.93≈ ¥6.29
Total Marketing Cost
฿29.93≈ ¥6.29
Total Cost
฿126.19≈ ¥26.50
Thailand Market Notes
- • Transaction fee adjusted to 3.21% since April 2024
- • Commerce Growth Fee and platform commission calculated separately
- • From 4/1/2026: Non-Mall commission rates: Electronics 6.42%-7.49%, Fashion 6.42%-8.56%, FMCG 7.49%, Lifestyle 6.42%-7.49%
- • From 4/1/2026: Commerce Growth Fee: Electronics 5.89%, Others 6.96%
- • From 4/1/2026: Transaction fee formula: (Buyer payment + Platform subsidy) × rate
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Southeast Asia Market Fee Comparison
Based on TikTok Shop official policy as of January 2026
| Market | Platform Commission | Transaction Fee | Fixed Fee | Tax Rate | Exchange Rate |
|---|---|---|---|---|---|
| Thailand | 6.96% | 3.21% | ฿1.07/order | VAT 7% | 1THB = ¥0.2100 |
| Vietnam | 5.00% | 5.00% | ₫3000/order | VAT 10% | 1VND = ¥0.0003 |
| Philippines | 6.8% - 9.1% | 2.24% | ₱3/order | VAT 12% | 1PHP = ¥0.1140 |
| Malaysia | 4.9% - 10.3% | 3.78% | - | SST 8% | 1MYR = ¥1.7248 |
| Singapore | 4.36% | 3.27% | - | GST 9% | 1SGD = ¥5.3655 |