Select Target Market
Fee rates and special charges vary by country
Exchange Rate
1 THB = ¥0.2198
New Seller Benefits
Commerce Growth Service Fee waived for first 30 days (up to 5000 THB)
Thailand Rate Version Switch
Compare fee rates before and after April 1, 2026
Before 4/1From 4/1
| Fee Type | Before 4/1 | From 4/1 |
|---|---|---|
| Commission (Electronics) | 5.35% | 6.42%-7.49% |
| Commission (Others) | 6.42% | 6.42%-8.56% |
| Commerce Growth (Electronics) | 5.35% | 5.89% |
| Commerce Growth (Others) | 6.42% | 6.96% |
| Transaction Fee Base | Payment - Subsidy | Payment + Subsidy |
✓ Using new rates effective April 1, 2026
Data Updated
2026-04-01Thailand Market Features
- • Commerce Growth Fee capped at 199 THB per order (tax-inclusive)
- • Platform Infrastructure Fee charged per order (fixed)
- • From 4/1/2026: Transaction fee base no longer deducts platform subsidy
Base Costs
Select your purchase currency, system will auto-convert to target market currency
≈ ฿90.99 THB
≈ ฿13.65 THB
≈ ฿11.37 THB
≈ ฿4.55 THB
Current Commission: 7.49%
Tax & Profit Settings
Configure duty rate and target profit margin
Thailand Duty Range: 0% - 30%
Returns cause revenue loss, set based on historical data
Marketing Cost Settings
Configure influencer commission and ad spend
Percentage of retail price paid to influencers/creators
Allocated ad cost per unit (e.g., TikTok Ads spend)
Subsidies & Discounts (Optional)
Set platform subsidy and seller discount amounts (local currency)
Pricing Results
Calculated based on Thailand market rates
Retail Price (Buyer Pays)
฿286.02≈ ¥62.87
New vs Old Rate+฿7.75(+2.8%)
Pre-Tax Price
฿267.31≈ ¥58.75
Actual Profit
฿36.12≈ ¥7.94
Profit Margin29.96%
Return Loss (5.0%)
฿9.26≈ ¥2.04
Adjusted Profit
฿26.86≈ ¥5.90
Adjusted Profit Margin22.28%
Fee Breakdown
Purchase Cost
฿90.99≈ ¥20.00
First-Mile Logistics
฿13.65≈ ¥3.00
Last-Mile Logistics
฿11.37≈ ¥2.50
Warehouse Cost
฿4.55≈ ¥1.00
Marketing Costs
Influencer Commission (10.0%)
฿28.60≈ ¥6.29
Total Marketing Cost
฿28.60≈ ¥6.29
Total Cost
฿120.56≈ ¥26.50
Thailand Market Notes
- • Transaction fee adjusted to 3.21% since April 2024
- • Commerce Growth Fee and platform commission calculated separately
- • From 4/1/2026: Non-Mall commission rates: Electronics 6.42%-7.49%, Fashion 6.42%-8.56%, FMCG 7.49%, Lifestyle 6.42%-7.49%
- • From 4/1/2026: Commerce Growth Fee: Electronics 5.89%, Others 6.96%
- • From 4/1/2026: Transaction fee formula: (Buyer payment + Platform subsidy) × rate
Southeast Asia Market Fee Comparison
Based on TikTok Shop official policy as of January 2026
| Market | Platform Commission | Transaction Fee | Fixed Fee | Tax Rate | Exchange Rate |
|---|---|---|---|---|---|
| Thailand | 6.96% | 3.21% | ฿1.07/order | VAT 7% | 1THB = ¥0.2198 |
| Vietnam | 5.00% | 3.21% | - | VAT 10% | 1VND = ¥0.0003 |
| Philippines | 5.0% - 9.1% | 2.24% | ₱3/order | VAT 12% | 1PHP = ¥0.1184 |
| Malaysia | 5.4% - 10.3% | 3.78% | - | SST 8% | 1MYR = ¥1.7599 |
| Singapore | 3.27% | 2.18% | - | GST 9% | 1SGD = ¥5.4251 |